Seoul: Hyundai Motor Co., South Korea's largest automaker, has reported a 3.7 percent decline in sales for November compared to the same month last year, attributing the downturn to a decrease in vehicle demand. The company announced on Monday that it sold 355,729 vehicles in November, a decrease from the 369,356 units sold in November of the previous year.According to Yonhap News Agency, the decline in sales includes a significant drop in domestic sales, which fell by 12.3 percent to 63,170 units. Overseas sales also saw a decrease, slipping by 1.6 percent to 292,559 units. The cumulative sales from January to October also reflected a downward trend with a 1.7 percent decrease, totaling 3,809,424 units compared to 3,873,724 units in the same period last year.Hyundai officials highlighted the challenging business environment, citing factors such as fluctuations in exchange and interest rates, as well as increased geopolitical risks, as contributing to the sales decline. In response to these challenges, th e company plans to strategically focus on the sales of hybrid vehicles, which are currently experiencing a global surge in demand. Additionally, Hyundai aims to introduce next-generation models progressively to maintain sales momentum in the competitive market.
- October 12, 2026
